Tuesday, 29 July 2008

7 Ethical Ways To Persuade People To Buy

Persuasion is not about manipulation. Here's 7 tips based on tapping into human pyschology.

  1. Show what others are doing
  2. Show user generated reviews
  3. Show scarcity of products
  4. Persuade with pictures and videos
  5. Cross and Up Sell
  6. Show authority
  7. Allay people's fears

For more detail see the original post by Lisa Halabi on the Usability News site.